Should I Stage My Home?
Quick answer: Yes.
The first thing potential buyers look at when viewing your property online or in person is how it LOOKS.
You’re likely not scrolling Zillow late at night looking at property details and descriptions, you’re looking at the PHOTOS and VIDEO and thinking…
“How awesome is that terrace with an ocean and mountain view? There’s even enough space for outdoor furniture and a fire pit!”
“I could see myself cooking plant-based proteins in this massive kitchen. It seems so spacious! My friends could come over and have a great time together. Even though it’s a small apartment, there is ample space for entertaining!”
It’s all very convincing and thrilling when a home shows beautifully through photos and in real life. Buyers need to IMAGINE themselves in the home and that is done through staging and visualization. Grandpa’s recliner from 1912 in the living room is not going to leave the best impression. However, pleasing throw cushions, neutral colours, aromas and a “hotel-like” feel will leave buyers convinced they can picture themselves living their best lives in your current home.
Ok I get what you’re saying, it makes sense but…how much does home staging cost?
Great question! Depends on the type and size of home and what you’re looking to achieve through staging. Fully staging a one bedroom in Vancouver for one month costs around $1,500-$2500, a two bedroom $2,000-$3000 and a three bedroom $2,500-$3,500. Costs vary depending on the interior designer, quality of items, number of rooms, additional outdoor space, rental length and turn around time.
Staging seems like a big process. What is your role as my agent in the staging process?
I work directly with the chosen staging company to provide access, coordination and overall management of the staging process.
Can you briefly outline the benefits of staging my home?
Definitely. Here is a run down on the benefits you can expect.
The Best First Impression
Vancouver buyers have high expectations. Homes are pricey and buyers want to see value. Home staging allows you to make a strong first impression by showcasing your property's unique features and creating an inviting atmosphere. By strategically arranging furniture, incorporating tasteful decor, and optimizing lighting, staging helps potential buyers envision themselves living in the space, increasing their emotional connection to your home.
Highlighting Vancouverism
By staging your home to reflect Vancouver’s unique charm and lifestyle, you can tap into the desires and aspirations of potential buyers. Highlighting elements such as outdoor living spaces, expansive windows with breathtaking views, or eco-friendly features aligns with Vancouver's values and can create a strong appeal for buyers seeking an authentic west coast living experience.
Maximizing Space & Showcasing Functionality in Compact Floor Plans
Downtown Vancouver often features properties with compact or outdated floor plans. Staging becomes crucial in these cases, as it helps potential buyers visualize the optimal use of space. A weird windowless den can seriously be transformed by a simple desk and floor lamp. By selecting appropriately scaled furniture, utilizing creative storage solutions, and arranging the layout to maximize flow and functionality, staging can make even smaller spaces feel open, airy, and highly desirable. It’s all in the presentation.
Captivating Online Buyers
Home buyers begin their search online. REW.ca, realtor.ca, Instagram, TikTok, Youtube. The first look starts with a photo or video. Staging your home in Vancouver not only enhances its visual appeal in person but also translates into captivating photos and online video. Professional real estate photographers and videographers capture staged spaces in their best light, resulting in high-quality images that stand out online. These visual assets are more likely to grab the attention of potential buyers, driving more traffic to your listing and increasing the likelihood of showings and offers.
Competitive Edge
If you opt not to stage your home, you should not expect the same or better price results as those that are staged. Staging is a proven investment that can go a long way. Under our professional guidance, we make sure your home is staged to accentuate key selling features and appeal to a wide audience of buyers.
Best Foot Forward
Staging is not about hiding flaws or disguising the true condition of a home. Instead, it's about presenting the property in its best possible light, emphasizing its strengths, and helping buyers see its potential. By investing in staging, sellers can reap the benefits of a faster sale and higher offers. Plus, it’s good to make your neighbours a little jealous… right? ;)
The Key: Generate Hype, Present it Right.
Written as of August 4, 2023.
This blog is for informational purposes only and should not be relied upon for legal, investment or other advice. It is not intended to cause or induce breach of an existing agency agreement. All information provided is deemed reliable but is not guaranteed and should be independently verified.
